Sponsoring pet photo contests is a great way to create buzz about your establishment as well as providing a fun way to interact with your customers. The unique thing about pet lovers is we can each ascribe the unique personalities of our individual pets and would love to share those heartwarming traits with our family and friends. Capturing those personality traits is truly special and converting that photo into a custom “Pet Picasso Portrait” is something your customers will enjoy for years to come. I recently created this trip tic ( 3 portraits) of my puppy “Picasso” to capture her unique personality. Sponsoring contests year round to coincide with holidays is a great way to generate buzz and keep your customers excited and coming back.
Archive for the ‘Promotions’ Category
2010 Promotional Ideas
Marketing Tips from Pet Picassos
Developing a Marketing Strategy for your business is all about planning ahead. It’s not too late to take advantage of this holiday season by sending a direct mailer or email to your entire client list suggesting a Pet Picasso Portrait as a perfect Holiday Gift. You still have time to order a Pet Picasso and receive it in time for the Holidays and for you last minute shoppers a Pet Picassos Gift Certificate is a great solution.
To get a jump on developing a 2010 marketing strategy set up an objective to create a marketing promotion once a quarter, here are some promotional theme suggestions:
1st Quarter, Sunday, February 14th, Valentines Day
Celebrate Valentine’s Day with the best sloppy kisser in the house and a special Pet Picassos portrait
2nd Quarter, Monday, November 23, 2009, Summer Begins
Celebrate the beginning of summer with a romp in the park with your special friend and a timeless photograph transformed into a Pet Picassos Portrait
3rd Quarter, Sunday September 12th, Grandparents Day
Great gift for the grandparents: the kids and your best furry friend transformed into a Pet Picassos Portrait, to be cherished and enjoyed for years to come
4th Quarter, December 25th, Christmas
The perfect Holiday Gift, turn your favorite photograph into a Pet Picassos Portrait, it will add charm to any room in the house
October 2009 Promotion
1. The Wall of Fame
Abrams Forest Veterinary Clinic in Dallas, Texas has taken the Pet Picassos Veterinarian Partners Program to a whole new level.
The clinic opted for the Premium Package of nine pet portrait canvases and decided to create custom portraits of the staff with their pets.
They have displayed the portraits on what they now refer to as the “Wall of Fame.”
2. Pet Photo Contest
To promote the Pet Picassos program to their customers, the Abrams Forest clinic created their own photo contest. They emailed details to their entire client base, and the response to date has been phenomenal. The contest has created a whole new level of excitement for the clinic.
This was a wonderful way for the clinic to personalize the importance pets play in everyone’s life while enhancing their relationship with their customers.